Workforce management technology company & product branding

Project overview

Preston based workforce technology company Insiris came to us looking to rebrand their company and product brands, with 3 core offerings and a corporate identity to design they needed a fresh, consistent and professional brand identity.

Scope

  • Brand Design
  • Graphic Design

Technology company branding

Corporate identity

Creating a clean corporate identity was one of the main aims of the Insiris branding project. Using a clean colour palette and simple typography we have been able to create a corporate identity that communicates effectively across digital and offline marketing channels.

Product logos

With 3 clear product offerings across workforce management, optimisation and telematics we needed to create 3 unique brand identities that tied in together beneath the main corporate identity. Each design was created using line shapes to create a consistent look with a nod to the technology, product name and function of the product within the design.

Corporate and product branding tied together to create a consistent identity

The team at Insiris have implemented the brand identity across all of their channels with customers including Port of London Authority, NCP, Serco and Hanson on board using their workforce technology they’re going from strength to strength.

Find out more about Reward

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