SEO has changed dramatically in the past 5 years. Gone are the days (or so we would hope) of guarantees of reaching page one of Google in a day, buying links and stuffing keywords on pages offering no value to site visitors. Now, the focus of SEO is very much on quality. Read tips on how to boost your performance in search engines with some simple fixes.
Site speed is vital to SEO success with Google telling SEO professionals it's an increasingly important ranking factor deciding your position in organic search results.
Making your site easy to navigate as two benefits. One it makes it easier to use as a prospect or potential customer, secondly it makes it easier for Google to browse too. Win win.
Links are still essential in building your sites authority and search traffic. Create a plan to outreach to authoritative, relevant sites in your niche.
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